Joe Friend @joefriendphotography

Advertising | Fashion | Lifestyle. Co-owner @gasmoneystudios 2019 Denver Fashion Photographer Of The Year Nominee

Joe Friend photos and videos

710
5 days ago

Lookin’ up with @goldieandbob I am teaching a lighting workshop on Saturday 9/7/19 and would love to see you there. Check out my latest story for details and head to the link in my bio to reserve your spot today! @averysay @eyesopenproject @hairgarbage @kookyashe @sadie_lights @itshairfabric @curlonbecky @kateworkmanhair #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #lightingclasses #photographyclasses #gasmoneystudios #gasmoneystudiosdenver

680
4 weeks ago

I love movement, emotion and depth in photography. I feel like I did a good job capturing all of that in this photo from a recent creative campaign for @goldieandbob What are your favorite elements of photography? @averysay @eyesopenproject @hairgarbage @kookyashe @sadie_lights @itshairfabric @curlonbecky @kateworkmanhair @squirt gun.kelly @ravenmuah #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #lightingclasses #photographyclasses #gasmoneystudios #gasmoneystudiosdenver

720
5 weeks ago

Hey Denver. I'm really excited to announce that my next lighting seminar - Lighting The Face - will be held on Saturday 9/7/19 at Gasmoney Studios. Join me for a two hour long demonstration on the different techniques on how to light the face. Class Description: The cornerstone of lighting people lies in being able to effectively light the human face with intention, confidence and beauty. Join me for a two hour lighting seminar and learn how to easily achieve drastically different lighting setups using just one light. Click the link in my bio to reserve your spot today! Really stoked about this one! . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #lightingclasses #photographyclasses #gasmoneystudios #gasmoneystudioadenver

760
last month

Hey Denver. I'm really excited to announce that my next lighting seminar - Lighting The Face - will be held on Saturday 9/7/19 at Gasmoney Studios. Join me for a two hour long demonstration on the different techniques on how to light the face. Class Description: The cornerstone of lighting people lies in being able to effectively light the human face with intention, confidence and beauty. Join me for a two hour lighting seminar and learn how to easily achieve drastically different lighting setups using just one light. My last class sold out in 30 minutes, so head over to the link in my bio to reserve your spot today! Really stoked about this one! . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #lightingclasses #photographyclasses #gasmoneystudios #gasmoneystudioadenver

1250
last month

A couple of months ago I decided to start teaching lighting classes, sharing some of the knowledge that I have gathered over the past 8 years as a professional photographer. I started with a group class and then moved into offering 1-on-1 mentoring sessions. And to say that teaching has been a rewarding experience would be an understatement. Not only am I able to share my passion with talented and eager minds, teaching has also helped me hone my skills by doing a deep dive into the technical and creative elements of photography. . . And the feedback from these classes has been overwhelming. One of my students told me “I learned more in these two hours with you than I have at 3 semesters in school”. If you’re interested in learning more about my individual or group classes, drop me a line and lets talk! . . Shot from my group class on "Lighting The Face" at @gasmoneystudios with model @morganvandermaas #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #lightingclasses #photographyclasses #gasmoneystudios #gasmoneystudioadenver

1010
last month

Life itself is just a thin coat of paint on the planet, and we hold the paint brush. . @earthyemii wearing vintage @llbean for Nothing But My Jeans. . #joefriendphotography #denverphotographer #denverfashionphotographer #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #allnatural #noretouching

960
June 2019

That feeling you get when you’re staring at your empty suitcase and trying to figure out how many outfits you need for pack a 3 day trip. And simple math will never help. . @carleenlaronn for Nothing But My Jeans. . . #joefriendphotography #denverphotographer #denverfashionphotographer #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #allnatural #noretouching

1080
June 2019

Yesterday afternoon I had the pleasure of photographing Carleen Laronn for Nothing But My Jeans. One concept we tossed around was for her to bring multiple pairs of jeans which we would drape over her body while lying on the floor. Well, we got that shot. And with a couple minutes left of our session, I decided to call it a wrap. As we started to pack up, I turned around to give her some privacy while she gathered all of her jeans. After she was fully covered, I turned back around to see her standing there with what looked like a giant pile of dirty laundry. It was one of those beautiful accidents that turned into a really great shot. . @carleenlaronn for Nothing But My Jeans. . #joefriendphotography #denverphotographer #denverfashionphotographer #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #allnatural #noretouching

1090
June 2019

Vulnerability is not winning or losing; it’s having the courage to show up and be seen when we have no control over the outcome. Vulnerability is not weakness; it’s our greatest measure of courage. . @mavericksmanner wearing @levis 505’s for Nothing But My Jeans. . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #levis #levisdenim #levisjeans #levis505 #levisusa

1680
June 2019

Another favorite from my recent shoot with Maverick McConnell for Nothing But My Jeans. Shot at @gasmoneystudios @mavericksmanner wearing @levis 505’s for Nothing But My Jeans. . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #levis

2230
June 2019

About a week ago I had the pleasure of working with Maverick McConnell for Nothing But My Jeans. Maverick is someone that I have followed for a while and his growth as a professional over the past couple years has been incredibly inspiring to watch. The day that he came into my studio, his spirits were down, after receiving some bad news on the phone right before walking into my studio. I told him that I would be more than understanding if he wanted to cancel the shoot. Instead, he channeled his sadness into creativity, committing his emotions into every pose. Every pose was like a still from a movie - a scene that he had practiced 10 times before. Over the course of a little over an hour, I took 39 digital frames, 10 120mm frames and 4 polaroid frames. And every frame counted. . @mavericksmanner wearing his father’s weathered @levis 505’s for Nothing But My Jeans. . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #levis

3930
June 2019

With a project like Nothing But My Jeans, one that requires a very intimate and personalized approach, I look at every session as a very slowly choreographed dance. I give my subject direction and ideas, and in turn I ask them to take some initiative as well. This approach resonated perfectly with Taylor, who has been dancing since she was 8. This was the last frame that I took during our shoot. I asked Taylor if she had any ideas and she suggested we capture her in a way that was long and elegant. So we did just that. . @taymaekra wearing @cottonon for Nothing But My Jeans. If you would like to see more shots from this shoot, you can head over to the link in my bio and check out the journal section on my site. . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #cottonon

1340
June 2019

Over the past year I have trained myself to only press the shutter when I am certain that what I am seeing through the viewfinder embodies what I’ve set out to create. I attribute a lot of this approach to shooting film, having to limit your shots to between 10 - 36 frames depending on what format you are shooting. Instead of hiding behind my camera and and hoping that one of my shots is “the one”, I step out from behind the lens and interact with my subjects more. During this shoot, I took 16 digital frames, 20 120mm frames and 10 polaroid frames. This time last year I probably would of wrapped with over 600 photos. . @taymaekra wearing @cottonon for Nothing But My Jeans . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #cottonon

1960
June 2019

If you have ever been on set with me, in front of or behind the camera, you know that I am very passionate and enthusiastic about what I do. . Edward Bulwer-Lytton once said: “Nothing is so contagious as enthusiasm.  It moves stones, it charms brutes.  Enthusiasm is the genius of sincerity, and truth accomplishes no victories without it.” . And one thing that I am sincerely excited about is starting to create again for my ongoing series, Nothing But My Jeans. This project celebrates one of the greatest textiles to ever hit the fashion industry - denim. But it also promotes individuality, self love and being comfortable in your own skin. Because jeans are a representation of you. When you’re feeling cool and stylish - wear a nice, fresh pair. When you’re taking it easy - wear a pair with a little give. When its time to work - throw on the pair with a couple rips and paint spattered on them. And when you’re in front of my camera - wear nothing but your favorite pair. . @taymaekra wearing @cottonon for Nothing But My Jeans . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans #cottonon

1490
June 2019

Another from my recent campaign for @byjohntaylor I’ll try not to keep flooding your feeds with this shoot but I’m so stoked on these photos and excited to help promote this amazing brand. Check them out! Happy Monday! . . Brand: @byjohntaylor Studio: @gasmoneystudios Models: @taymaekra @jordan_isaiah18 Hair: @stylistgracemartin MUA: @ninamariediaz Wardrobe: @stylebycm Set Design: @vossling Grip: @ryceroni #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #byjohntaylor #johntaylor #slowfashion #madetoorder #kimonochorjacket

1190
June 2019

Another shot from my recent campaign for @byjohntaylor Huge thanks to the amazing team for helping make this shoot possible. And a special shoutout today to @vossling , who helped create this beautiful Moroccan inspired set. It takes a village! . . Brand: @byjohntaylor Studio: @gasmoneystudios Models: @taymaekra Hair: @stylistgracemartin MUA: @ninamariediaz Wardrobe: @stylebycm Set Design: @vossling Grip: @ryceroni #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #byjohntaylor #johntaylor #slowfashion #madetoorder #kimonochorjacket

1410
June 2019

Very excited to start sharing this campaign work for @byjohntaylor Handmade in Colorado in small batches, John Taylor debuts his fashion line with two colorways of Chor Kimono jackets made out of 100% flax linen. Not only are these jackets incredibly comfortable and super stylish, the way in which they are produced challenges our relationship with consumption and shopping and pushes us to think more about what we are buying. These pieces definitely embody the concept of, “buy nice, not twice”. Give John Taylor a follow, check out their website, and if you’re feeling it - purchase one of these made-to-order pieces that you’ll have for the rest of your life! . Brand: @byjohntaylor Studio: @gasmoneystudios Models: @taymaekra @jordan_isaiah18 Hair: @stylistgracemartin MUA: @ninamariediaz Wardrobe: @stylebycm Set Design: @vossling Grip: @ryceroni #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #byjohntaylor #johntaylor #slowfashion #madetoorder #kimonochorjacket

1650
May 2019

A couple of years ago I started an on-going series entitled, “Nothing But My Jeans”. And it was simply that - people photographed in their favorite denim. I photographed everyone - men, women, couples, young, old, big, small, black, brown, white. But the series has lain dormant for the past 3 years. I’m thinking about rebooting this project and shooting it entirely on film at @gasmoneystudios Anyone interested in sitting in front of my camera with nothing but your favorite pair or your favorite trucker jacket? . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #nothingbutmyjeans

1640
May 2019

Sometimes its what you don’t see that makes a photo interesting. When I made this photo, the eyes were visible under the brim. In post, I made the decision to exaggerate the thrown shadows under the hat in order to remove any direct eye contact from the image. Direct eye contact is both confrontational and intimate, and removing that element from the photo added mystery and intrigue, IMO. What do you think about this creative decision? I would love to hear your thoughts! . . Model: @danie_lefevre wearing @asnhats and @zara Agency: @donnabaldwinagency Studio: @gasmoneystudios #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303 #asnhats #zarawoman

2020
May 2019

Yesterday I the pleasure of working with @danie_lefevre of @donnabaldwinagency at @gasmoneystudios It’s always so refreshing to work with people that are as passionate as I am about their craft. We created some beautiful portfolio updates for Dani and had a ton of fun in the process. (Hey @bruce_weber , I get why you loved shooting with her so much during your @abercrombie days! ) . . #joefriendphotography #denverphotographer #denverfashionphotographer #donnabaldwinagency #denverfashion #denverstyle #gasmoneystudios #denvermodel #milehighcity #5280 #303

1060
May 2019

Thinking about warmer days and sunshine and hoping this is the last snow of the season. . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Model: @vebeofficial_ #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

1300
May 2019

Today I would like to pause and take a second recognize all of the incredibly talented team members that help make our work as photographers possible. Without these unseen heroes - hair, makeup, wardrobe, set designers, producers, assistants - it would be impossible to do what we do. I cannot stress enough how important it is to curate a strong team to help bring the vision to life. The more trained eyes you have focused the individual elements of a production - the stronger the end product. It really does take a village! . . Shoutout to some of my favorite team members here in Denver. Y’all rock! Hair: @nylanasser @hairgarbage @stylistgracemartin Makeup: @ninamariediaz @katelynsimkins @lizweg Wardrobe: @carolinemillerphotography @averysay Set Design: @vossling Production: @greatescapemedia #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

1950
May 2019

Color is a creative ingredient that can take a photo from OK to OH WOW. Working with a talented stylist to curate a color palette ahead of time, and being intentional about setting, location and wardrobe is a powerful way to add intrigue to your photographs. Complementary colors can create bold contrast while an analogous palette creates more subtle and harmonious tones. Each has its place and evokes distinct feelings. What are you trying to portray in your work? . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Model: @vebeofficial_ #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

2070
May 2019

Strike a power pose people, because it’s Monday and it’s time to rise and grind! Hustle correct: love > money. Make sure every step that you take is intentional and getting you one step closer to your dreams, even if only by an inch. . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Model: @morganvandermaas of @wilhelminadenver #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

970
May 2019

Back in the studio today with one of my favorite clients, @popsockets ! Looking forward to a day of fun and creativity. Always a blast shooting with this team! . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Model: @morganvandermaas of @wilhelminadenver #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

940
May 2019

Shape and form. I love experimenting with abstract poses. Removing the person from the photograph in a sense, and using them more as a piece of architecture from which you can drape the textiles and harness the light. Shape and form coupled with unique but pleasing compositions can add lots of interest to a photograph. . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Hope you enjoy! Model: @morganvandermaas of @wilhelminadenver #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

1120
May 2019

Everyone has their own style and it can take a long time to develop a unique one. But once you’ve found it, stick with it. In an industry saturated with megapixels, updates and upgrades, your vision and eye is what separates you from the pack. People don’t hire you because you can take technically perfect photo. They hire you because of how you see the world (along with a couple other things that we can talk about later ). . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Hope you enjoy! Model: @morganvandermaas of @wilhelminadenver #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

1330
May 2019

Opposites attract. . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Hope you enjoy! Model: @morganvandermaas of @wilhelminadenver and @empyrean soul. . . #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

1250
May 2019

Movement can give an otherwise static image life. Where are they going? Where are they coming from? They’re both looking to the right - so what going on just outside the frame? . . SS19 @shoptula campaign shot entirely on film using the @nikonusa 35mm F100 and the Mamiya RZ67 Pro II with @kodak Portra 400 and 160 film stock. Developed and scanned by @thefindlab Hope you enjoy! Model: @morganvandermaas of @wilhelminadenver and @empyrean soul. . . #joefriendphotography #shoptula #mamiya #mamiyarz67proii #rz67proii #67film #6x7film #rz67 #filmisnotdead #shootfilm #120film #120mm #portra400 #kodakportra400 #ishootfilm #mediumformatfilm #fashiononfilm #analogue #film #nikonf100 #portra160 #35mm #denverphotographer #denverfashionphotographer #milehighcity #denver #colorado #5280 #303 #thefindlab

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